Premiers on 30th August at 8 PM
Sony SAB launches Ziddi Dil – Maane Na, a fascinating romance-driven tale brought by an ensemble of characters who meet at the Parakram SAF (Spl. Action Force) Base Camp. The show is all set to bring forth a fresh youthful perspective with a very different outlook towards life. Featuring Shaalien Malhotra, Kaveri Priyam, Kunal Karan Kapoor, Diljot Chhabra, Aditya Deshmukh and Simple Kaul in lead roles, Ziddi Dil – Maane Na premieres from August 30th every Monday-Friday at 8 PM.
In trying times like these where civilians are so dependent on each other for the safety of their families and themselves, these young trained and civilian volunteers decide to enrol at the Parakram SAF Base Camp to fulfil their aspirations. As the story will progress, the viewers will witness budding romance, friendship and flavours of patriotism amongst these young cadets while they also figure out ways to fit in and survive at the camp.
Special Agent Karan Shergill (Shaalien Malhotra), a hardcore patriot, a disciplinarian whose difficult, edgy beliefs have no room for sympathy towards other’s pain is paired with Dr Monami (Kaveri Priyam), a zealous personality who is here to bring about a change in perspective towards caring for others. While Special Agent Sanjana (Diljot Chhabra) is working hard to fulfil her duty towards the country and is simply not somebody you mess with, her partner Sid Ganju (Kunal Karan Singh) is a rich, spoilt, and a careless person with an easy-going attitude towards life and his duty. Next in order is Special Agent Faizi (Aditya Deshmukh), lives his life like a romeo keeping the ball rolling on all the romances he sets up for himself but runs miles away from commitment. Until he falls for Nurse Koel (Simple Kaul) who is an independent, level-headed woman with no time for love.
Ziddi Dil – Maane Na promises to keep viewers hooked with its youthful storyline that boasts of adorable love stories, adventure, delightful camaraderie and a fascinating edge of seat plot that beautifully travels in the background. Produced by Sunshine Productions, Ziddi Dil – Maane Na adds to Sony SAB’s heart-warming line-up of shows aiming to entertain and inspire through its characters and storyline.The show also features a stellar line-up of artistes like Vijay Kashyap, Gulfam Hussian amongst others in key roles.
Comments:
Mr Neeraj Vyas, Business Head – Sony SAB
“Continuing to keep happiness at the core, we at Sony SAB are eager to offer more refreshing, youthful and heartwarming stories. Ziddi Dil - Maane Na showcases an adrenaline filled journey of six cadets as they discover love, life and find purpose. The concept and storyline of the show is very invigorating and distinct and blends well with Sony SAB’s brand belief and content proposition. There is a lot of spunk, freshness and wholesome entertainment that we bring to the audience with this show. I hope the viewers love it.
Tune in to watch ‘Ziddi Dil – Maane Na’ from 30th August onwards, every Monday-Friday at 8 PM only on Sony SAB.
About SONY SAB:
Launched in March 2005, SONY SAB is part of the network of television channels owned by Sony Pictures Networks India Pvt Ltd. Sony SAB evolved from its ‘Haste Raho’ tagline in 2017 to the present re-energised philosophy of ‘Khushiyon Wali Feeling’ in 2019. The campaign is driven from the insight that ‘jitni insaan ki khushi badhti hai, utni hee duniya mein insaniyat bhi badhti hai’. The tagline ‘Khushiyon Wali Feeling’ reinvigorates the brand belief that ‘being happy is good but spreading happiness amongst others is even better as it makes the world a happier place’. Through this campaign, Sony SAB offers a larger purpose as a brand while moving towards a significant brand evolution, the aim of ‘Khushiyon Waali Feeling’ is to get customers to look at Sony SAB as ‘a brand with a heart’.
Sony SAB has always been delighting its viewers and keeping them happy by going beyond entertainment and operating in the realm of happiness. With an impressive line up of fresh, light-hearted and values driven content ranging from daily family comedy to path breaking concepts, Sony SAB is dedicated to promoting an enjoyable family-viewing experience and can truly defines Sony SAB as the ‘living room brand’ with something to appeal to everyone in the family. Sony SAB’s Taarak Mehta Ka Ooltah Chashmah is also celebrated as one of the longest running shows daily comedies in the world, with over 3237 episodes and running in its 13th year now
The current programming mix by Sony SAB includes daily shows like Wagle Ki Duniya – Nayi Peedhi, Naye Kissey, Jijaji Chhat Parr Koii Hai, Hero – Gayab Mode On, Tera Yaar Hoon Main, Kaatelal & Sons, Maddam Sir, and Taarak Mehta Ka Ooltah Chashmah. Sony SAB is dedicated to strengthening its lineup of shows further to provide non-stop entertainment for its viewers.
The name is wrong. It Kunal Karan Kapoor
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